课程介绍:
《AgencyNavigatro》(《如何运作一家赚钱的代理公司》)由ImanGadzhi精心打造,课程为双语字幕。涵盖基础、心态、系统流程、获客转化、销售跟进、服务交付等多板块内容。从挖掘细分市场、选择服务,到定价、吸引客户,再到广告投放、客户留存等,提供全面且细致的指导,助力学员打造高盈利代理公司。
视频截图:
课程目录:
├─1.基础篇LayingYourFoundations
││1.项目总体原则ProgramPrincipal.mp4
││2.代理公司3.0模型Agency3.0Model.mp4
││3.如何挖掘细分市场NicheDiscovery.mp4
││4.如何选择服务内容ServiceSelection.mp4
││5.代理公司必须遵守的原则CodeofHonour.mp4
││6.经营中用到的工具ACraftman'sTools.mp4
││7.开始你的业务吧LoadingTheRifles.mp4
││
│└─Plug&Plays
│AgencySoftwareStack.pdf
│CleaningYourSocialProfiles.pdf
│FBBusiness&AdsManager.pdf
│NicheResearch.pdf
│WebsiteSetup.pdf
│
├─10.未来发展NextEvolution
│1.雇人Hiring.mp4
│
├─2.心态篇Mindset
││1.如何安排你的时间PreparingTheVessel.mp4
││2.心智变革MentalMetamorphosis.mp4
││3.僧侣模式MonkMode.mp4
││4.战争之路TheWarPath.mp4
││5.社会工程学101SocialEngineering101.mp4
││6.实用的一天PragmaticDayinLifes.mp4
││7.保持严格的管理KeepingATightShips.mp4
││
│└─Plug&Plays
│价值六位数睡眠6-FigureSleep.pdf
│僧侣模式MonkMode.pdf
│
├─3.建立系统和流程System&Processes
││1.如何定价PricingGuidelines.mp4
││2.为针对线下企业的服务定价PricingYourServicesForLocalBusinesses.mp4
││3.为电商和在线业务的服务定价PricingYourServicesForEcomm&OnlineBiz.mp4
││4.付费试用手册PaidTrialsPlaybook.mp4
││5.吸引优质客户AttractingA1Clients.mp4
││6.税务、会计和财务Tax,AccountingAndFinances.mp4
││7.获得收益GettingPaid.mp4
││8.沟通与客户留存Communications+Retention.mp4
││
│└─Plug&Plays
│客户沟通ClientCommunication.pdf
│获得收益GettingPaid.pdf
│
├─4.获客和转化FindingLeads&SettingMeetings
││1.市场拓展原则LawsofOutreach.mp4.mp4
││10.陌拜邮件101ColdEmailAutomation.mp4
││11.UpWork.mp4
││2.创造一个不可抗拒的优惠CreatingAnIrresistibleOffer&Angle.mp4
││3.寻找潜在客户与资格审查FindingLeads&Qualifying(Free).mp4
││4.潜在客户获取的付费策略PaidStrategiesForLeadGen.mp4
││5.存储与组织潜在客户Storing&OrganisingLeads.mp4
││6.资料漏斗ProfileFunnel.mp4
││7.领英101LinkedIn101.mp4
││8.领英自动化LinkedInAutomation.mp4
││9.陌拜邮件101ColdEmail101.mp4
││
│└─Plug&Plays
│CreatingYourLinkedInProfile.pdf
│EmailPersonalisation.pdf
│ExampleLinkedInContentSchedule.pdf
│FindingLeadsforeCommerce.pdf
│FindingLeadsforLocalBusinesses.pdf
│HowToCreateYourEmailScript.pdf
│HowtoFindLeadsandRespondtothemonUpwork.pdf
│HowtoQualifyClients.pdf
│HowToSetUpALemlistCampaign.pdf
│HowtoSetUpanUpWorkAccount.pdf
│HowToSetUpYourEmailAccount.pdf
│HowToSetUpYourLemlistAccount.pdf
│LinkedInAutomation.pdf
│LinkedInContent.pdf
│LinkedInKeywords.pdf
│ProfileFunnel.pdf
│SalesNavigatorIndustryList.pdf
│SendingLinkedInMessages.pdf
│StoringAndOrganisingLeads.pdf
│TrackingEmailsforManualOutreach.pdf
│UsingSalesNavigator.pdf
│WarmingUpYourEmailAddress.pdf
│
├─5.销售和跟进Sales&FollwUp
││1.销售的主要罪恶TheCardinalSinsOfSales.mp4
││2.销售次级沟通SalesSub-Communication.mp4
││3.一通电话与两通电话的框架1CallVs2CallFrameworks.mp4
││4.1CC销售脚本1CCSalesScript.mp4
││5.2CC销售脚本2CCSalesScript.mp4
││6.付费试用方法论PaidTrialMethodology.mp4
││7.异议的无耻TheObjectionObscenity.mp4
││8.精炼方法与磨尖锯RefiningApproach&SharpeningSaw.mp4
││
│└─Plug&Plays
│1CCSalesScript.pdf
│2CCSalesScript.pdf
│ObjectionHandling.pdf
│
├─6.服务交付ServiceDelivery
││1.启动与入职电话KickOff&OnboardingCall.mp4
││10.沟通计划与保持客户知情CommunicationSchedule&KeepingClientsInTheLoop.mp4
││2.Facebook广告基础FacebookAdsFundamentals.mp4
││3.Facebook安全与避免封禁FacebookHygiene&AvoidingBans.mp4
││4.关于广告跟踪AllAboutTracking.mp4
││5.登录页与优惠基础Funnels&OfferFundamentals.mp4
││6.能卖的创意背后的科学ScienceBehindCreativesThatSells.mp4
││7.报告101Reporting101.mp4
││8.编写转化文案CraftingCopyThatConverts.mp4
││9.多少东西-活动结构HowManyOfThings-CampaignStructure.mp4
││
│└─Plug&Plays
│├─Fundamentals
││AdSelection.pdf
││AllAboutTracking.pdf
││CommunicationSchedule&KeepingClientsInTheLoop.pdf
││Copywriting-TheFundamentals.pdf
││FacebookAdFundamentals.pdf
││FacebookContingencyGuide.pdf
││FacebookHygiene&AvoidingBans.pdf
││Funnels&OfferFundamentals.pdf
││GoogleTagManager.pdf
││Howmanyofthings-CampaignStructure.pdf
││iOS14UpdateTrueTracking.pdf
││iOS14Update.pdf
││KickOffCall.pdf
││Reporting101.pdf
││ScienceBehindACreativeThatSells.pdf
││TheConversionAPI.pdf
││[FreeVersion]ClientBibleTemplate.pdf
││[PaidVersion]HowToUseOurClientBibleTemplateAndConnectItWithSupermetrics.pdf
││
│├─HowToAdvertise
││CustomAudiences,Exclusions,andCominations,WhatIsWorthIt.pdf
││HowToReadYourDashboardForCold.pdf
││HowToTestAudiencesandFindWinners.pdf
││Interests-SizesAndHowToFindTheBestOnesForYourCase.pdf
││LaunchingYourFirstAd.pdf
││LoadBalancingBudgets.pdf
││LookalikeAudiences-HowToandTheBestOnesYouCanCreate.pdf
││Re-Targeting101.pdf
││TheTwoKingMetricsAndTheirMath.pdf
││TrafficWarmth.pdf
││UtilisingCBOs.pdf
││
│└─LocalBusinessesorLeadGen
│9FunnelsForLeadGen&HowToSetThemUp.pdf
│CoreConceptsToKeepInMind.pdf
│
├─7.服务交付(如何投放广告)ServiceDelivery(HowToAdvertise)
││1.流量的温度TrafficWarmth.mp4
││10.如何阅读你的冷启动仪表板HowToReadYourDashboardforCold.mp4
││11.重新定位Re-Targeting101.mp4
││2.兴趣大小及如何找到适合你的最佳选择InterestSizesAndHowToFindTheBestOnesForYourCase.mp4
││3.自定义受众、排除和组合,什么是值得的CustomAudiences,ExclusionsandCombinations,WhatIsWorthIt.mp4
││4.相似受众的创建及最佳选择LookalikeAudiencesHowToandTheBestOnesYouCanCreate.mp4
││5.发布你的第一则广告LaunchingYourFirstAd.mp4
││6.如何测试受众并找到赢家HowToTestAudiencesandFindWinners.mp4
││7.负载均衡预算LoadBalancingBudgets.mp4
││8.利用CBOsUtilisingCBOs.mp4
││9.两个主要指标及其数学TheTwoKingMetricsAndTheirMath.mp4
││
│└─Plug&Plays
│CustomAudiences,Exclusions,andCominations,WhatIsWorthIt.pdf
│HowToReadYourDashboardForCold.pdf
│HowToTestAudiencesandFindWinners.pdf
│Interests-SizesAndHowToFindTheBestOnesForYourCase.pdf
│LaunchingYourFirstAd.pdf
│LoadBalancingBudgets.pdf
│LookalikeAudiences-HowToandTheBestOnesYouCanCreate.pdf
│Re-Targeting101.pdf
│TheTwoKingMetricsAndTheirMath.pdf
│TrafficWarmth.pdf
│UtilisingCBOs.pdf
│
├─8.服务交付(线下业务或引流)ServiceDelivery(LocalBusinessorLeadGen)
││1.需要牢记的核心概念CoreConceptsToKeepInMind.mp4
││2.9个潜在客户获取漏斗及其设置方法9FunnelsForLeadGen&HowToSetThemUp.mp4
││3.Facebook原生广告与漏斗潜在客户获取的设置FacebookNativevsFunnelLeadGenSettingThemUp.mp4
││4.内容与创意Content&Creatives.mp4
││5.潜在客户的自动转化AutomateLeadFlowtoYourClient.mp4
││6.特定行业之健身房IndustrySpecificGyms.mp4
││7.特定行业之脊医IndustrySpecificChiropractors.mp4
││
│└─Plug&Plays
│9FunnelsForLeadGen&HowToSetThemUp.pdf
│AutomateLeadFlowtoYourClient.pdf
│Content&Creatives.pdf
│CoreConceptsToKeepInMind.pdf
│ExamplesofadsLeadgen.pdf
│FacebookNativevsFunnelLeadGen-SettingThemUp.pdf
│IndustrySpecificChiropractors.pdf
│IndustrySpecificGyms.pdf
│LeadAutomation.pdf
│
└─9.服务交付(进阶策略)ServiceDelivery(AdvancedStrategies)
│1.Facebook内部运作原理HowFacebookWorksOnTheInside.mp4
│2.Facebook规则、自动化与命名约定FacebookRules,Automations&Namingconventions.mp4
│3.横向扩展与纵向扩展ScalingHorizontallyvsScalingVertically.mp4
│4.Google广告培训GoogleAdsTraining.mp4
│5.YouTube广告手册YoutubeAdsPlaybook.mp4
│
└─Plug&Plays
FacebookRules,Automations&Namingconventions.pdf
GettingSetup-GoogleAds.pdf
GoogleDisplayNetwork.pdf
GoogleSearchNetwork.pdf
HowFacebookWorksOnTheInside.pdf
iOSMoveToPrivacy&Implications.pdf
ScalingHorizontallyvsScalingVertically.pdf
YoutubeAdsPlaybook.pdf